Recently, we had the opportunity to work with ettitude, a sustainable lifestyle brand that specializes in organic bamboo bedding. We conducted a cradle to gate LCA, where we compared their carbon and water footprint to published results on cotton fabric.…
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Allbirds: Carbon calorie count for shoes
A lot of fashion brands claim they are sustainable, mainly by cherry-picking aspects that are sustainable. It’s a little like being against climate change and driving a hybrid car, all while taking private jets. Allbirds, however, not only talks the…
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How did flexible plastic packaging get popular and what’s the best way to dispose them?
How is FPP so popular? The demand and use of flexible plastic packaging or FPP has skyrocketed with a share of 19% of the total packaging market in the US. This fastest growing plastic packaging segment is valued between USD…
Where does my compostable fork go?
Every time I buy compostable tableware for a barbeque or event, I feel good about myself. I’m using a plastic that breaks down and won’t live longer than me and my descendants. I’m sending a message to the world, I’m…
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Global Climate Strike
Today is the Global Climate Strike -inspired by the Fridays for Future Strikes first created by Swedish teenage activist Greta Thunberg. Instead of writing a longwinded history of the event, you can read about it at any of the following…
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What About Product End of Life?
In modern business, until recently, consumers shouldered the end of life responsibility of properly disposing of a product. The problem with that model is that consumers are not experts in disposing of the countless types of waste they encounter every…
Debunking Excuses Part 1: It’s too expensive
After almost 20 years in this business, we hear a lot of common excuses from companies about why they can’t incorporate sustainability into their business model. One of the most common reasons is “It’s too expensive”. While it is true…
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Fashion Goes Circular
Many of us in the sustainability field consider circularity as the best solution to our extreme disposable culture. While disposable habits cross numerous industries, today’s post is about fashion. For years, the only solution to fast fashion was slow fashion:…
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Companies Announcing Sustainable Programs
It seems like every week now a handful of companies announce new sustainable initiatives. This month alone, Zara announced it will “achieve” sustainable fashion by 2025, Coca-Cola and PepsiCo left the Plastics Industry Association, Dasani announced plastic-free water distribution, Gap…
Are You Tired of Articles About Straws Yet?
Unless you are great at staying away from the internet, which you aren’t if you’re reading this post, you have probably seen post after post about plastic straws. You may even have experienced drinking through the maligned paper straws that…