In modern business, until recently, consumers shouldered the end of life responsibility of properly disposing of a product. The problem with that model is that consumers are not experts in disposing of the countless types of waste they encounter every…
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Debunking Excuses Part 1: It’s too expensive
After almost 20 years in this business, we hear a lot of common excuses from companies about why they can’t incorporate sustainability into their business model. One of the most common reasons is “It’s too expensive”. While it is true…
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Fashion Goes Circular
Many of us in the sustainability field consider circularity as the best solution to our extreme disposable culture. While disposable habits cross numerous industries, today’s post is about fashion. For years, the only solution to fast fashion was slow fashion:…
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Companies Announcing Sustainable Programs
It seems like every week now a handful of companies announce new sustainable initiatives. This month alone, Zara announced it will “achieve” sustainable fashion by 2025, Coca-Cola and PepsiCo left the Plastics Industry Association, Dasani announced plastic-free water distribution, Gap…
Are You Tired of Articles About Straws Yet?
Unless you are great at staying away from the internet, which you aren’t if you’re reading this post, you have probably seen post after post about plastic straws. You may even have experienced drinking through the maligned paper straws that…
I’m a Climate Reality Leader
By: Jennifer Krischer Climate Reality and Al Gore At the end of August of this year, I had the opportunity to join the Climate Reality Project Corps Leadership Training at the Los Angeles Convention Center. What is the Climate Reality…
Allbirds Footwear LCA Tool and Clean
Clean Agency has developed a predictive life cycle assessment tool to support the shoe company, Allbirds based on the principles of Life Cycle Assessment. The tool allows designers and sourcing staff analyze materials and processes to determine the best choices…
U.S. Lifestyle -Profile Seri McClendon of Clean Agency
What was the inspiration for starting Clean Agency? Back in 2002, I graduated from CSULB with a Masters of Industrial Ecology, the discipline and study around product Life Cycle Assessment. LCA calculates several environmental impacts of products and packaging from extraction…
Sustainability Models of Impact – a tool kit to practically innovate in your business
Models of Impact (MOI) is a strategic design methodology that can be applied across sectors and industries to develop innovative and impactful solutions to mission driven organizations. Our collaboration with Verynice has brought about the sustainability expansion pack to Models…
“Buckle Your Seat Belt, Dorothy” – Developments that will impact the Global Fashion Industry
By Russ Jowell What “The Matrix” may tell us about the coming year in the garment industry One of my favorite movies growing up was “The Matrix.” For those who haven’t seen it, it’s basically an examination of the idea…